Episode #899: Erik K. Johnson: The Power of Podcasting!

Erik K. Johnson is the premiere coach when it comes to the art of podcasting, and is a nationally recognized talent coach, on-air personality and radio program director. In this episode, you’ll learn why podcasting is such a powerful marketing tool for coaches!

What You’ll Hear In This Episode:

-      The growth and changes in podcasting since 2009

-       How to create content that addresses your listeners’ pain points

-       The benefits of appearing as a guest on other podcasts

-       The common reasons for podcast failure and the importance of consistency in podcast production

-       What podcasters can learn from radio personalities like Dave Ramsey, Rush Limbaugh, and Howard Stern

-       Four ways that your podcast can get you more business!