Natural Born Coaches

Brigham Blackham is a speaker, storyteller, success strategist, and the host of the Levelin’ Up podcast. In this episode, he shares how to use storytelling to get more clients! What You’ll Hear In This Episode: - The importance of storytelling in business, particularly for coaches, and the significance of alignment in your personal and professional life. - Brigham’s framework for storytelling, including identifying significant moments, translating those moments to the audience, setting an objective, reliving the story, and providing a clear call to action. - How his fear of losing his wife due to a cancer scare led him to prioritize his personal life and his career. - His experience of connecting with Sharon Lecter, highlighting the importance of heart-to-heart conversations and the potential for meaningful shifts in people's lives. - How storytelling is essential for making information memorable and impactful, rather than just organizing it.  

Karl Bryan is the founder of Focused.com, a turnkey business coaching program that features Profit Acceleration Software ™, exclusive training, and support to help business coaches get (and keep) clients! What You’ll Hear In This Episode: -      An example of a “Jedi Mind Trick” that Karl has used with coaches. -      Why more profit solves all issues for business owners. -      The 3 different types of coaches (and which one you want to be!) -      Why Karl says “You don’t need more focus, you need less distractions” -      What keeps Karl going after a 20-year-long business coaching career. -      Why it’s not an exaggeration to say that coaches save lives … -      The differences that Karl sees with business coaches since he was last a guest on the podcast in April 2020!

For over two decades, Jeffrey T. Sooey has served coaches and leaders – beginning at 26 as a “results coach” for Tony Robbins, to today as the President of JTS Advisors. In this interview we cover lots of ground about the coaching world including what it takes to build a successful business, the various models, and Jeffrey’s opinion on coaching certifications! What You’ll Hear In This Episode: -Jeffrey shares his journey - his early interest in personal growth, his work with Tony Robbins, and his transition into coaching. - Jeffrey's extensive experience in the coaching world, his transition from informal coaching to formal coaching, and the role of certification in coaching. - The differences between a coaching practice and a coaching business, the various coaching models and delivery models, and the economic challenges of one-on-one coaching. - Three coaching models: accountability, strategy, and assessment. - The role of certification in coaching, the importance of continuous growth and development for coaches, and how certification isn’t enough!

Hailey Rowe is a business coach for health coaches, life coaches, and serviced-based entrepreneurs. She’s the host of the Health Coach Nation podcast (top 1.5% of shows in the world), and in this episode she shares how to break free from social media addiction, and much more! What You’ll Hear In This Episode: -Hailey’s journey into entrepreneurship, starting with selling fitness DVDs and later working in business development and marketing for wellness startups. -The importance of connecting with potential clients and partners, rather than just posting content. -Why you should track results rather than spend a fixed number of hours on social media. -The need for human connection with your community. -The most effective strategies for getting booked on more podcasts!

Kyle Kostechka is the Senior Business Development Manager For ClickBank, which connects product creators and affiliates. In this interview we talk about the steps to take to develop profitable affiliate relationships, and changes currently happening with offers in the coaching space! What You’ll Hear In This Episode: How the ClickBank platform works, and tips on getting your product approved for it.  Strategies for pricing your offers correctly.  -       The typical commission rates for offers on ClickBank.  -       How to find and vet potential joint venture partners.  -       The hot types of offers that are selling in 2025!

Craig Duswalt is unlike any guest who has ever been on Natural Born Coaches before! In this interview, he shares stories from his days on the road with Guns N’ Roses and shows how you can become a rockstar in your business! What You’ll Hear In This Episode: -       How Craig found himself thrown into the rock and roll life (including being Axl Rose’s personal assistant)!  -       The secret skill that helped Craig get discovered.  -       What Craig learned about discipline from watching Guns N’ Roses when they were off-stage.  -       Why one famous rock band included an “M & M’s clause” in their concert contracts.  -       How Craig transitioned to become a sought-after marketing expert, and the important change he had to make with his brand in order to do it!  -       Craig’s approach to productivity and how he approaches his daily to-do list.

Neil Stafford works with membership site owners to help them scale consistently and profitably, and in this episode, he discusses the three components of a successful membership: attracting ideal prospects, converting them into members, and retaining them! What You’ll Hear In This Episode: -       The pros and cons of different membership site models.  -       The importance of bringing in ideal prospects through top-tier traffic, filling your funnel, and creating a perfect prospect pipeline!  -       Why you should make your prospects comfortable with your style and process before joining.  -       Having outstanding offers tailored to different segments of your audience, addressing their specific needs and problems!  -       Neil’s wait list model that’s effective for businesses with a large following and for joint venture partnerships …  -       The two types of churn and how to recover those who have left your membership!

Matthew Emmorey from Leadr is on the podcast to give his advice for how to get booked on the TEDx stage, the importance of reaching a broader audience, and how to leverage your presentation for further opportunities! What You’ll Hear In This Episode: -How TEDx differs from TED talks. -The selection process for each TEDx talk, and how to increase your chances of getting booked. -The importance of sharing your message with a broader audience, beyond just the local audience. -Matt’s favourite TED Talks, and the lessons that aspiring TEDx speakers can take from them. --A sneek peak at the live TEDx webinar that Matt is doing on April 22nd!  

Jonny Cooper shares his experiences growing Consultants in Business (CIB), which aims to improve employee well-being, retention, and productivity in corporate organizations. We cover a lot of ground in this interview, check it out! What You'll Hear In This Episode:  -       Jonny explains the difference between coaching and consulting.  -       The importance of mindset support for coaches transitioning into the corporate world, and the need to focus on human-to-human connections rather than business-to-business.] The challenge of demonstrating ROI for corporate wellbeing consultants, and the surprising statistic that every consultant needs to know (and share with all of their prospects)!  -       Lessons that Jonny learned from launching CIB and growing it quickly …  -       The problem with working on Fridays (and why you shouldn’t buy a car built on that day!) -   

Eloise Steen is a Google ads expert, and in this episode, she shares Google Ads strategies including the setup, budget, and recommended duration for campaigns! What You’ll Hear In This Episode: -       Eloise’s experience with Google Ads. -       The unique targeting capabilities of Google Ads. -       Her recommended pricing for ads. -       The minimum amount that Eloise recommends for Google Ads. -       The potential impact of AI on Google's search engine dominance and the role of Google Ads in marketing strategies