In episode 573 of Business Brain, hosts Dave Hamilton and Shannon Jean interview Joe Benson, founder of Eversite, a digital marketing agency. Joe discusses his journey from creating websites as a child to launching the innovative “website as a service” model, making web services affordable for small businesses. He shares insights on leveraging social media for lead generation and emphasizes the importance of communication in demonstrating the value of digital marketing.

Joe also addresses the challenges of entrepreneurship, including work-life balance and the need for supportive networks. He concludes with advice for aspiring entrepreneurs on networking and embracing challenges

• 00:00:00 Business Brain – The Entrepreneurs’ Podcast #573 for Wednesday, August 14th, 2024
  • August 14th: National Financial Awareness Day
• 00:01:28 Special Guest: Joe Benson of Eversite by Legnd
  • $400 was all it took to take a hobby and realize it into a business
  • Benson Technologies into Legnd into Eversite, which is a website-as-a-service (WaaS)
  • Eversite will roast your website…for free if you ask them on X.
• 00:08:27 Every business is the Customer Service business
• 00:11:06 Systematizing customer service
  • Twice quarterly check-ins
• 00:13:13 Entrepreneurship Challenges
  • Marketing
  • Family Time
• The Right Spouse is a Force-Multiplier
• 00:16:32 Be intentional about a time-cutoff
• 00:24:00 Healthy Conflict is key to a successful business partnership
• 00:26:33 BB 573 Outtro
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  • Call/Text: (567) 274-6977
  • X/Twitter: @ShannonJean & @DaveHamilton, & @BizBrainShow
  • LinkedIn: Shannon Jean, Dave Hamilton, & Business Brain
  • Facebook: Dave Hamilton, Shannon Jean, & Business Brain

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