Grow The Show
137 | Why You Should Publish Episodes More Often, with John Lee Dumas
Nov 14, 2023
Podcasting powerhouse John Lee Dumas shares wisdom on standing out in the saturated market, perfecting content strategy, and leveraging podcasting for long-term success. He discusses the significance of consistency, niching down, and systemizing audience growth. The pros and cons of incorporating video content into podcasts are also explored.
18:40
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Quick takeaways
- Consistent practice and continuous improvement through daily podcasting can lead to long-term success in the saturated podcast market.
- Finding a unique niche within your field and offering the best solution to a real problem can help podcasters stand out and attract a dedicated audience.
Deep dives
Importance of Consistent Practice and Reps
John Lee Dumas emphasizes the importance of consistent practice and putting in the reps to improve in your craft. He shares how he started a daily podcast, entrepreneurs on fire, to force himself to work on his communication skills and become a better podcaster. By committing to daily episodes, he was able to continuously improve and provide valuable content to his audience.
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