Formative experiences and insights leading to the creation of Get Harley

Charmaine, the founder of Get Harley, had a conscious light bulb moment when she realized the lack of a single source of truth or platform that could provide consumers with reliable information on skincare products, treatments, and practitioners. This realization was sparked by her personal struggle with skincare and the overwhelming market filled with confusion and marketing rather than tangible results. Additionally, her background in finance and experience working on a deal rolling up dermatology clinics gave her insights into the economics and painful workflows in the industry. Combining these insights, she saw an opportunity to create Get Harley, a platform that solves a problem for consumers while simplifying workflows for practitioners.