218: đ 3 Creative Lessons Learned from 7+ Years of Podcasting (Pivot Crossover)
Aug 25, 2023
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The podcast highlights three creative lessons learned in seven years of podcasting, including the value of daily creative bootcamps, the game-changing role of delegating tasks, and the importance of staying focused on intrinsic rewards. It also discusses the benefits of investing in a full-service production team and protecting the idea factory. Additionally, it explores the concept of virtuous circles in building a business and differentiates between fun and fake fun.
Doing a daily creative bootcamp for three months makes the production process easier and improves skills.
Delegating tasks and investing in a production team frees up time and improves content quality.
Deep dives
Creative Lesson #1: Daily creative output makes the rest seem easy
One of the main creative lessons learned from 300 episodes of podcasting is that doing a daily creative output bootcamp for three months makes everything else feel easier. To challenge herself during the pandemic, the host shifted to daily podcast production. Although she ultimately didn't maintain the daily pace, she found it energizing and realized that it pushed her limits and improved her skills. When she returned to weekly production, it felt effortless in comparison. This experience provided the confidence to launch a second podcast and increase the output to 12 episodes per month.
Creative Lesson #2: Delegating is a game changer
The second creative lesson is the importance of delegating tasks. The host realized that being the sole owner of every aspect of the podcast was holding her back. By investing in a full-service production team, she was able to free up her time and focus on her unique strengths. Delegating allowed her to launch new income-generating products and services, as well as improve the quality of her content. It was a game changer that enabled her to protect her idea factory and create a positive feedback loop for growth.
Creative Lesson #3: Focus on intrinsic rewards and follow the flywheel effect
The third creative lesson emphasizes the importance of focusing on intrinsic rewards and creating a positive flywheel effect. The host highlights the joy and fulfillment she derives from deep conversations, making connections, and getting feedback from her audience. She suggests staying focused on the intangible benefits of creating, rather than external metrics of success. By staying committed to improving the quality of her work and increasing awareness, she continues to grow her audience. This approach allows her to find her unique path of pivot and build momentum in her creative endeavors.
Bonus Lesson: Have fun and let it be easy
A bonus lesson learned from the podcasting journey is the importance of having fun and embracing ease. The host encourages listeners to find true fun, which is the confluence of playfulness, connection, and flow. It is about lightheartedness and being present in the moment. She also distinguishes it from fake fun, activities that are marketed as fun but do not bring true joy and fulfillment. The host urges listeners to embrace a mindset of letting it be easy and not getting caught up in external pressures or comparisons, but staying focused on the joy and fulfillment that comes from the creative process.
Since launching this show in September 2015, the podcasting landscape has grown and changed tremendously. What was once a niche sandbox of independent producers pursuing passion projects has blossomed into an abundant field where it seems as though every major media property, celebrity, side hustler, and business owner decided to throw their hat (mic?) into the audio arena.
Since Iâm not nearly ambitious or prolific enough to share three hundred lessons learned in honor of todayâs major milestone, or even thirty, I thought Iâd boil it down to my top three creative lessons learned in seven years of creating content in a constantly changing space.
This crossover episode originally aired on the Pivot podcast on November 13, 2022.
Before going any further, thank you from the bottom of my heartâthis show wouldnât be nearly what it is without you here listening and sharing with friends. Thank you for listening these last seven years, and Iâm looking forward to seeing what the years ahead bring us!
đ3 Key Takeaways:
Challenging myself to do a daily creative bootcamp for three months has made the production (and idea generation) process easier ever since.
Delegating is a game-changer, such as investing in a full-service production teamâeven before I was 100% ready. It truly helped me shift from sporadic, overwhelmed output to energized, consistent creativity.
Success is anything over a small handful of listeners: staying focused on the intrinsic rewards, the âautotelicâ joy of podcasting, no matter the metrics, has kept the creative fires burning brighter.
Bonus: Most of all, have fun! When things get too hard, pause: thereâs a mantra I repeat to myself often, âLet it be easy, let it be fun.â Or as my friend Leanne asks, âHow can I fall in love with this again?â