The word strategy feels overused these days but how do we know if we're just marketing by accident? And if we know that we're just kind of winging it, how do we stop? I've brought Tayler from Enji to talk all about what a REAL marketing strategy looks like, and how we as small businesses can actually use one to grow our businesses without losing our minds in the process.
🎙️ In This Episode:
- What marketing by accident looks like (hint: you might think you're being intentional)
- The components of a real marketing strategy
- How we can better evaluate what's working in our businesses
- Whether or not small business owners should hop on trends
- How much time you really need to market your business
Links Mentioned:
The Kara Report | Online Marketing Tips and Candid Business Conversations