Reversing Climate Change 350: Robert Höglund Presents: The Many Perils of Being Catalytic in a Carbon Accounting World
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May 27, 2025 Robert Höglund, Head of carbon dioxide removal at Milky Wire and co-founder of CDR.FYI, dives deep into the intricacies of carbon accounting. He questions whether every dollar in carbon removal should be maximally catalytic or if getting a good deal is also acceptable. The conversation highlights the complexities of carbon credit legitimacy and the challenges of temporary versus long-term solutions. Höglund advocates for a cultural shift in corporate responsibility for effective climate action, stressing the importance of strategic funding in addressing carbon removal needs.
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Milky Wire's Catalytic Buying Model
- Milky Wire focuses on catalytic carbon removal that supports novel solutions not constrained by current cost or delivery risk.
- This catalytic buying approach differs from typical corporate purchases that prioritize price and volume.
Limitations of Net Zero Accounting
- Corporate net zero commitments engage many buyers but are limited by carbon accounting rules.
- A catalytic approach, focusing on global impact beyond net zero targets, could accelerate innovation and scale in carbon removal.
Carbon Removal Is Not Scarce
- Carbon dioxide removal supply grows with demand; it's a rate-limited, not stock-limited resource.
- Investing in carbon removal infrastructure now expands future removal capacity.