The NTM Growth Marketing Podcast #42 "What’s New in Digital with Lindsey Bast: Omnichannel Marketing"
Apr 10, 2023
17:37
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"Knowing your data and really being able to analyze and assess what your customer lifetime journey looks like is really important to the success of launches as you move forward." - Lindsey Bast
In this interview, Lindsey Bast, Senior Strategist and Advertiser at NTM, speaks with Andrew about how to best approach launches with limited time offers, the importance of omnichannel marketing and the best tactics to utilize it to the client’s advantage, and the overflow of data attribution that comes with omnichannel strategies.