Squawk Pod Roger Federer & Tony Godsick: The Laver Cup 9/23/25
Sep 23, 2025
In this insightful chat, tennis legend Roger Federer shares his journey as a 20-time Grand Slam champion and co-founder of the Laver Cup. He discusses innovative brand partnerships with leading companies like Nike and ON, and the evolving landscape of on-court fashion. His agent, Tony Godsick, reveals the Laver Cup's growth and introduces the role of AI in tennis through Perplexity. The duo even hints at the possibility of a seniors tour featuring Federer and Rafael Nadal, igniting excitement among fans for future events.
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A New Era Has Arrived
- Federer sees a genuine generational shift with Alcaraz and Sinner forming a new, durable rivalry.
- He believes their characters and shotmaking will sustain a long new era in tennis.
Decide Early To Play Long
- Plan long-term early if you want longevity in sport; decide young to commit to extended careers.
- Federer says setting a vision around 24–25 helped him avoid early retirement and stay competitive longer.
How The Laver Cup Launched
- Tony recounts needing Roger and his sponsors to launch the Laver Cup because it had history but no track record.
- He notes the event grew from six sponsors to 22 and sold out annually, showing rapid commercial success.