Thought Leaders – Real Estate Re-imagined (formerly The Elevate Podcast) Riding the real estate wave
Sep 4, 2020
26:25
This episode of the Elevate podcast is brought to you by Connect Now
Director of Richardson & Wrench Elizabeth Bay/Potts Point Jason Boon has made his mark as Sydney’s go-to inner-city agent for almost 30 years.
In this episode of the Elevate podcast, Jason put down the surfboard to talk to us about work, life and real estate – what he learned from shadowing McGrath Real Estate founder John McGrath, before going into partnership with two of his closest childhood friends.
Jason also reveals how to position yourself as a trusted agent in your local area and why he isn’t interested in reinventing the wheel, but in doing more of the same.
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In this episode of Samantha and Jason also discuss:
- His early career as the face of local and international advertising campaigns for Home & Away and Coca Cola
- How working at Laing + Simmons taught him the fundamentals and backbone of being a successful agent
- The partnership with Andrew Hogan and Greg McKinley which made them a triple threat to Sydney’s real estate market
- Why it’s important to position yourself as someone who is involved in the area you are selling in who understands the history
- Marketing tips – including how to present a property in its best light
- Personal and professional non-negotiables – and why they’ll never change
- Why new agents should surround themselves with industry mentors and learn from them, both in real estate and life
plus … much much more…