For this episode of Houses in Motion, a podcast series that is part of HousingWire Daily, real estate reporter Matthew Blake interviewed Howard “Hoby” Hanna IV, grandchild of the founder of Howard Hanna Real Estate Services, a brokerage founded in Pittsburgh 64 years ago.
They discuss the current level of competition in real estate, and operating a modern brokerage and Hanna was candid about where his brokerage, a private company, generates revenue and how it manages costs and operations of its marketing and technology.
