The Food Blogger Pro Podcast

386: Getting the Most Out of Your Email Marketing Strategy with Matt Ragland

Dec 6, 2022

47:44

Getting started with email marketing, encouraging people to sign up for your list, and creating a strong email marketing strategy with Matt Ragland.

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Welcome to episode 386 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Matt Ragland about getting the most out of your email marketing strategy.

Getting the Most Out of Your Email Marketing Strategy

If you’re already creating content for your blog or social media, another great place to share that content is via email. And that’s what we’re chatting about today with Matt Ragland!

Matt has years of experience in the world of email marketing, and in this interview, you’ll hear what he learned working at ConvertKit, why email marketing is so powerful, his best tips for getting more people to sign up for your email list, and how he helps creators develop high-converting weekly email newsletters.

Whether you’re looking to get started with email marketing or take your current email marketing strategy to the next level, we know you’ll have so many takeaways from this conversation!

In this episode, you’ll learn:

What Matt learned working at ConvertKit
Why he recommends leaning into a niche
How he helps creators with email marketing
Why email marketing is so powerful
How to effectively share blog posts via email
How to get more people to sign up for your email list
Why he recommends creating a welcome series
How broadcasts and newsletters differ from sequences
His best tips for getting started with email marketing

Resources:

-----This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership