PRODUCTEA with Leah, Growth & Senior Leadership 99: Mackenzie Hughes & Tara Goldman: From Jira Junkies to Profit Prophets
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Mar 23, 2025 Mackenzie Hughes and Tara Goldman, co-founders of Goldhue, share their expertise in product operations and coaching product managers. They discuss the crucial connection between product work and business outcomes, emphasizing that many PMs struggle to see their ideas' revenue impact. The duo critiques overcomplicating metrics and advocates for focused, strategic measurements. They reveal how empowering teams and leveraging AI can shift organizational focus, reminding listeners of the need for experimentation and collaboration to drive commercial success.
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The New Age of Product
- Product development has shifted from a focus on innovation and user experience to a focus on ROI and business impact.
- This change is driven by tighter funding, increased interest rates, and a globalized workforce.
Align Product and Business Goals
- Align product goals with overall business objectives.
- Define quantifiable goals focused on outcomes, not just output.
The Business Acumen Gap
- Many product managers lack business acumen because traditional product training emphasizes craft over commercial awareness.
- This gap becomes apparent at senior levels when financial intelligence is crucial for advancement.
