#047: Darin Decker - Kaged Muscle Innovation and Navigating the Supplement Industry

Darin Decker of Kaged Muscle Supplements joins Ben to catch up on an old friendship and discuss the latest and greatest in the supplement industry. This is a fantastic episode to learn some of the underpinnings of the business from a completely different angle and historical viewpoint.

They begin by talking about Darin’s background, which is actually from Groupon, which then brought him to Bodybuilding.com and then on to Kaged Muscle and the supplement industry at large.

This one is a must-listen for anyone who’s a customer of Kaged Muscle, an industry employee, or someone looking to enter the dietary supplement industry.

More detailed notes are below, but let’s get right to the video and audio embeds on the blog:

Video: Listen to Darin Decker talk about Kaged Muscle and the Supplement Industry

https://www.youtube.com/watch?v=sEd_Lrnv7yo

The future at Kaged Muscle: Catching up with Darin Decker

In the episode, several topics are discussed, such as:

• Abundance mentality in the supplement industry (we all can win!)
• How anyone can get a job in the supplement industry
• Living in Boise, ID
• Kaged Muscle’s evolution and future goals
  • Four products since Darin joined the company in February 2021
  • A sports-researched probiotic coming
  • Hydra-Charge Amped (and electrolytes in general)
  • Kaged Muscle Omega-3
  • Kaged Muscle Sleep SR
• (1:08:40) – Who is Kaged Muscle’s Customer?

As always, you can find Kaged Muscle supplements at kagedmuscle.com/collections/all-products – be sure to use coupon code PRICEPLOW!

Use PricePlow to Save on Kaged Muscle Supplements