

Sony Group Chair & CEO: Future of gaming, music, AI and Japanese culture
7 snips Nov 8, 2023
Kenichiro Yoshida, the visionary Chair and CEO of Sony Group, shares insights on his leadership since 2018, emphasizing creativity and innovation. He discusses how Sony has evolved from audio equipment to a multimedia powerhouse, highlighting emotional storytelling in entertainment. Yoshida delves into the future of gaming, focusing on AI collaboration and multi-platform gaming experiences. He also reflects on the importance of diversity in leadership and how personal challenges have shaped his approach to communication and innovation.
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Learning from DTC Failure
- Sony's DTC service covering general entertainment failed due to high capital requirements.
- However, this failure taught them about DTC and led to focusing on specific communities, like anime.
Challenge Culture in Japan
- Encouraging a culture that doesn't fear failure can be challenging in Japan's face-saving culture.
- However, the rise of startups is normalizing the culture of challenge.
Future of Gaming
- Gaming will become ubiquitous, accessible wherever there's computing.
- PlayStation will remain core, but Sony will expand to PC, mobile, and cloud gaming.