My First Million

How to Scale a Profitable Agency with 0 Employees (Using AI Agents)

1534 snips
Jun 6, 2025
Matt Mazzeo, a trend-savvy investor and former Lowercase Capital team member, explores the future of AI in business. He delves into how AI agents can revolutionize marketing and customer engagement, moving away from traditional models. The conversation touches on the 'Mario Kart theory’ to illustrate network effects in tech and the importance of community in AI tools. They also discuss navigating the evolving venture capital landscape and the impact of AI on creativity and entrepreneurship.
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00:00 / 00:00

AI Flips Sales Model

  • AI lets you do the work upfront, flipping sales from promise-sell to proof-sell.
  • This makes personalized sales scalable and instantly more convincing to prospects.
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Use AI For Personalized Outreach

  • Use AI to generate personalized outreach by creating valuable content upfront.
  • Mass-personalize offers with AI, sending personalized social videos or other assets to potential clients.
00:00 / 00:00

AI Should Be Social By Design

  • Multiplayer, social experiences are more compelling than siloed AI usage.
  • Social features enhance learning, inspiration, and engagement with AI tools.
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