In this engaging discussion, BBC journalist Lola Schroer, also known as Lola the Loyal, analyzes the intriguing bond between Donald Trump and the worlds of UFC and WWE. She explains how both organizations evolved from niche entities to major players and the significance of their recent multi-billion dollar merger. The conversation explores the cultural impact of wrestling on politics, Trump's strategic appearances in these realms, and how they resonate with younger audiences. Expect insider insights on the unique dynamics between sports and the political landscape.
The merger of WWE and UFC under TKO Holdings signifies their shift from niche entertainment to mainstream cultural phenomena.
Donald Trump's involvement in WWE and UFC events illustrates his strategy to engage young male voters through combat sports.
Deep dives
Understanding WWE and UFC
WWE, or World Wrestling Entertainment, features scripted wrestling matches where outcomes are predetermined, though the physicality is real. Popular match types include singles, tag team, and triple threat, allowing wrestlers to showcase their skills amidst theatrical elements. High-profile wrestlers like Dwayne 'The Rock' Johnson and John Cena have transcended wrestling to become movie stars, further boosting WWE's appeal. Conversely, UFC focuses on mixed martial arts as a competitive sport, promoting real fights without predetermined outcomes, with Dana White as its influential president.
Donald Trump's Influence in Combat Sports
Donald Trump has had a long-standing relationship with both UFC and WWE, aligning himself closely with their leaders, Dana White and the McMahon family. He supported these organizations during challenging times, including hosting early UFC events at his casino, fostering a mutually beneficial partnership. Trump's presence at these events resonates with his political strategy, aiming to connect with young male voters who frequent these fights. His embodiment of the fighter persona at these events fuels his appeal among fans and merges his political image with the thrilling atmosphere of combat sports.
The Political Landscape of UFC
UFC's focus on individualism resonates with right-leaning viewers, as combat sports emphasize personal accountability and free speech, which often attract audiences who support these principles. Dana White, despite the risk, openly supported Trump, demonstrating an understanding of his fan base, which likely contributed to UFC's growth amidst these political associations. Some fans express a desire for the sport to remain apolitical, fearing that political alignment might alienate certain viewers. However, the intertwining of combat sports and politics appears to be a trend that will continue as both industries evolve together.
WWE (World Wrestling Entertainment) and UFC (Ultimate Fighting Champion) both started off as niche TV and at small events, but are now thoroughly mainstream. The two companies merged in 2023 under TKO Holdings in a multi-billion dollar deal and now Netflix has signed a deal to pay more than $5bn for rights to show WWE programming.
President-elect Donald Trump has had ties to both WWE and UFC for decades; hosting events and even taking part in storylines. UFC President Dana White first publicly endorsed Trump at the 2016 Republican National Convention and he was on stage during Trump's election victory speech after he won the Presidential election again in 2024. Donald Trump has appeared at many WWE and UFC events - did this encourage fans to vote for him?
BBC journalist Lola Schroer (using her wrestling stage name Lola the Loyal) breaks down what WWE and UFC are and explains Trump’s relationship with each. And we also hear from UFC fans Andrew, Jordan, Max and UFC content creator Kennedy Louise.
Instagram: @bbcwhatintheworld
Email: whatintheworld@bbc.co.uk
WhatsApp: +44 0330 12 33 22 6
Presenter: Iqra Farooq
Producers: Julia Ross-Roy and Lola Schroer
Video Journalist: Baldeep Chahal
Editor: Simon Peeks
Get the Snipd podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered podcast player
Listen to all your favourite podcasts with AI-powered features
Discover highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share & Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered podcast player
Listen to all your favourite podcasts with AI-powered features
Discover highlights
Listen to the best highlights from the podcasts you love and dive into the full episode