My First Million

#166 - Why a Sudoku Company Sold for $640m, "Opendoor for X" & Franchising Tech Companies

Apr 2, 2021
The hosts dive into the rapid rise of Chess.com and the potential of simpler games like Sudoku, sparking discussion on profitable niches. They explore innovative business models like "Opendoor for X," transforming buying and selling processes in various sectors. Additionally, a fascinating look at tech acquisitions and branding strategies reveals monetization opportunities in underperforming domains. The conversation wraps up with insights into improving healthcare scheduling and navigating international e-commerce challenges.
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INSIGHT

Niche Online Businesses

  • Chess.com's success highlights the potential of simple, niche online businesses.
  • These businesses cultivate a dedicated following and avoid direct competition.
ANECDOTE

EasyBrain's Success

  • EasyBrain, a mobile app developer, leverages free website traffic to drive app downloads.
  • Their Sudoku app has over 50 million downloads on Google Play alone.
ANECDOTE

EasyBrain Acquisition

  • EasyBrain was acquired in February 2022 for $640 million, with potential additional earnings of $125 million.
  • Their 2020 revenue was $210 million, and their profit was $70 million.
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