Second Nature is a weekly podcast about the business of outdoor, action, and endurance sports, hosted by Dylan Bowman and Aaron Lutze.
This week we discuss Renegade Running's expansion to SoCal, Nike's new Olympic ad spot, & Super Rider's expansion into the chinese MTB market. We also discuss a couple open roles at Red Bull and lululemon.
As usual we finish with Brand, Product, Content (BPC) where we leave listeners with a coupel fun things to check out.
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Second Nature