Everything in Conversation : Is underconsumption core a fad?

The EIC newsroom is back with your essential pop culture briefing. Find out which celeb announced her pregnancy this week, and which nepo baby has the internet's heart for simply being tall. Ruchira, Beth and Oenone ensure you're up-to-date with everything in the content world.

This week you voted for us to dive into underconsumption core and de-influencing. Is it a trend, or is it here to stay? Let's work it out on the remix (extra episode).

As ever, thank you so much for listening to us. We would love feedback on this new extra slice of content - what worked and what didn't? Message us on Instagram at @everythingiscontentpod

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GQ: What is ‘de-influencing’?

Screenshot: Is ‘ethical’ fashion brand House of Sunny really green?

The Guardian: ‘It is OK to be content with your simple life’: is ‘underconsumption core’ the answer to too much shopping?

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