Marketing School - Digital Marketing and Online Marketing Tips 7 Reasons Accountability to Cultural Values Matter #1982
Jan 21, 2022
Discover why accountability to cultural values is crucial for team cohesion. Misalignment in values can lead to opposite directions in goals. Clear and simple core values make hiring and firing easier, attracting like-minded talent. When everyone understands these values, they contribute positively to the business. The discussion emphasizes how actionable core values can drive organizational growth and influence decision-making, ultimately leading to success.
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Values As The Company Operating System
- Cultural values act as an operating system that aligns everyone toward the same direction.
- Misaligned values let high performers behave destructively and can tear a company apart.
Permissiveness Spreads Without Accountability
- Lack of accountability creates a permissive culture where people excuse bad behavior.
- That permissiveness attracts lazy or toxic employees and degrades performance.
Use Values To Make HR Decisions Easier
- Define cultural values clearly so hiring and firing decisions have objective criteria.
- Use values as the basis to call out misalignment and remove repeat offenders quickly.