Every January, many of us set ambitious resolutions for the year ahead. We jot down our aspirations, fueled by goodwill, and promise ourselves that this time, we won’t give up after just a month. But somehow, as the year unfolds, our motivation wanes, and those once-clear goals seem increasingly elusive. If you’re tired of this cycle, it might be time to consider a fresh approach: the twelve-week method.
Imagine achieving all your goals within just three months. Sounds challenging, right? But fear not! The Twelve-Week Method, also known as the “Twelve-Week Year,” emerged from a personal development book published in 2013 by American entrepreneurs Brian P. Moran and Michael Lennington. Drawing on their experience as managers in major international companies, they designed this method to boost productivity while preventing burnout during periods of low motivation.
What is the 12 week method? Why Twelve Weeks? So what is the Solution? So how do you go about it?
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A podcast written and realised by Amber Minogue.
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