The Varsity The NFL’s Streaming Playbook
Jan 29, 2025
Peter Schrager, a Fox and NFL Network analyst, dives into the changing landscape of NFL broadcasting as the Super Bowl approaches. He discusses the rising influence of streaming giants like Netflix and Amazon and how they challenge traditional networks. Schrager also debunks the notion of 'Chiefs fatigue' and argues that measuring NFL popularity through TV ratings is outdated. The conversation highlights the evolving dynamics of fandom and the critical role of social media in shaping sports narratives.
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Schrager's Approach
- Peter Schrager prioritizes being a good hang, connecting with coaches and players for deeper conversations.
- These casual interactions inform his analysis and contribute to his unique perspective on the NFL.
Measuring NFL Popularity
- Traditional TV ratings don't fully capture the NFL's popularity.
- Podcasts and social media engagement demonstrate broader interest.
Playoff Viewership
- Lower playoff viewership might be attributed to smaller market teams playing.
- The NFL's popularity isn't solely dependent on traditional TV ratings.