The Only Reason Chris Cooper Would Buy Another Gym

The gym down the street is closing. Yours, however, is doing great. Should you buy the failing gym? Is it an opportunity to grow your business or will you be buying a whole new set of problems?

Chris Cooper is notorious for advising against buying other gyms. But there are a few situations in which buying is a win-win for everyone — and even Coop would make an offer.

Here's what they look like.

Links:

Incite Tax
Level Method
Free Tools
Gym Owners United

Timeline:

1:05 – Gyms are getting sold — and why that’s a good thing.

3:38 – The one reason Coop would buy another gym.

5:06 – Barriers to buying a built-in audience.

5:41 – What mistakes are you buying? 

6:15 – A successful gym buyout. 

8:47 – Purchasing retention.

9:53 – Selling a gym as a Two-Brain client.

11:47 – Know what you’re buying.