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Female Founder World

She's About to Hit $1 Million From Selling Sheer Socks

Sep 23, 2024
41:20

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Mary Gui is on the Female Founder World podcast with Jasmine Garnsworthy! Mary is the founder of Sock Candy, the fashion-forward socks that have been blowing up online.

In her first year in biz Mary made $80,000 and by year three she hit $720,000. Sock Candy has been featured by the New York Times, collaborated with Katy Perry and is sold in stores like Urban Outfitters. In this episode Mary shares how she’s learned to run her own paid ads, how she’s bootstrapped her brand to nearly a million dollars in sales, and how she’s growing the brand today.

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