The Product Manager
How a Healthy Product Strategy Keeps Orgs & PMs Alive (with Roman Pichler)
Jun 27, 2024
Join Roman Pichler, a product strategy expert, as he discusses the importance of a comprehensive product strategy for driving success. Explore elements of a product strategy, empowering product teams, overcoming the feature factory mindset, and auditing organization strategies to enhance product value.
20:09
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Quick takeaways
- Product strategy involves defining target group, market need, business goals, and features for success.
- Product roadmap connects strategy to execution, providing actionable plans aligned with business goals.
Deep dives
Understanding Product Strategy
Product strategy involves determining the approach to make a product successful or maintain its success. It encompasses defining the target group, market segment, the product's specific need, business goals, and standout features. A clear product strategy facilitates effective decision-making, both in product discovery and delivery.
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