EP202 - From Local News to Storytelling Coach: How Morgan Marie Turned Her Voice Into a Brand

In this episode of The Tyler Dickerhoof Show, Tyler sits down with Morgan Marie—storytelling coach, consultant, and radio personality—to explore the transformative power of sharing your story. From her early days as a local news reporter to her current work empowering leaders and entrepreneurs, Morgan reveals why storytelling isn’t just a communication skill—it’s a leadership strategy.

Together, they dive into why people hesitate to tell their stories, how vulnerability creates stronger teams, and why “boring” stories often hold the most power. Morgan also unpacks the emotional roadblocks women entrepreneurs face, and why showing up as your full self at work is the new standard for authentic leadership. Whether you're building a business, leading a team, or simply learning to trust your voice, this episode will give you the tools—and the permission—to tell stories that connect, convert, and inspire.

Follow Morgan:

https://coachmorganmarie.com/

https://www.instagram.com/thestorytellingcoach/

https://www.linkedin.com/in/morganmarum

The Tyler Dickerhoof Show

https://www.youtube.com/@impactdrivenleader

https://www.instagram.com/thetylerdickerhoofshow/

Subscribe to the newsletter:

https://impactdrivenleader.beehiiv.com/

Tyler is on:

https://www.tylerdickerhoof.com/

https://www.facebook.com/tyler.dickerhoof.3

https://www.instagram.com/tyler_dickerhoof/

https://www.linkedin.com/in/tyler-dickerhoof-1960351b

What We Discussed:

00:00 Introduction

01:26 Why storytelling makes you more memorable

02:55 What holds people back from sharing their story

04:34 Your “boring” story could change someone’s life

06:37 Everyday stories matter more than you think

10:17 Real leadership starts with vulnerability

12:01 Why stats don’t sell

13:44 Why women get deeply attached to their work

17:12 Female entrepreneurs lead with heart

19:37 The power of having a ‘story toolbox’

23:05 Great leaders make you feel seen

24:51 Healed leaders build stronger teams, not followers

26:12 Simple values create powerful storytelling

27:44 How a mistake on live TV helped Morgan connect with her audience

Learn more about your ad choices. Visit megaphone.fm/adchoices