Systems Saved Me® The 4 Profits Every Business Needs (It’s Not Just Money)
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Sep 1, 2025 Lani Jackson, a business strategist and mindset coach, shares her insights into redefining profit beyond mere dollars. As a mother of six and founder of The Society for Women Entrepreneurs, she discusses the importance of time, energy, and personal fulfillment in building a sustainable business. Lani emphasizes that profit in time is often overlooked and crucial for avoiding burnout. With personal stories and actionable advice, she encourages entrepreneurs to align their goals for a balanced and enriching journey.
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Journey From Blogger To Strategist
- Lani Jackson shared her 2010-journey from blogging to multiple business models and working with clients up to eight figures.
- Her varied experience underpins her claim that there's no single right way to build a business.
Profit Is More Than Money
- Lani Jackson argues that profit isn't only money and that money alone doesn't create a sustainable business.
- She observed entrepreneurs who made millions but still shut down due to missing other profits.
Prioritize Time First
- Start by designing your business to protect your time and decide how many hours you're willing to give.
- Keep your time in the green so you don't trade entrepreneurship for less freedom than a nine-to-five.