The Game with Alex Hormozi

Part 4: Post Free Content | $100M Leads Book

Aug 19, 2023

Discover the power of creating valuable free content to build a personal brand and engage audiences. Learn how to craft compelling content strategies with storytelling and attention-grabbing headlines. Explore monetization techniques that maintain audience value while scaling your reach. Gain insights into the importance of community support and outreach in entrepreneurship. Hear personal lessons from a journey of audience growth that transformed into a thriving business.

50:00

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Quick takeaways

Posting free content is crucial for building an audience and getting engaged leads.

The give until they ask strategy emphasizes providing value to your audience without being overly sales-focused.

When it comes to monetizing your audience, there are two primary strategies: integrated offers and intermittent offers.

Deep dives

Importance of Posting Free Content

Posting free content is crucial for building an audience and getting engaged leads. It allows you to provide value to your audience, nurture demand, and build goodwill. By consistently posting free content, you can attract a broader audience and increase the chances of converting them into paying customers. Free content makes your advertising more effective as it helps people see the value you offer and builds trust. It may take time and effort, but posting free content is a valuable strategy for growing your business.

7 Lessons from making content

03:41

Strategies to Create Effective Content Units and Hook Your Audience

01:07

Give until they ask: A strategy for trust, growth, and customer loyalty

01:19

Retaining Audience Attention: Using Lists, Steps, and Stories

02:49

Intro

9min

Crafting Engaging Content Strategies

14min

Monetizing Your Audience Through Effective Content Strategies

11min

The Power of Content Creation

12min

Building Connections: The Power of Outreach and Community Support

4min

“Give, give, give and you will get without losing goodwill or slowing down your audience growth.” In this episode, Alex (@AlexHormozi) discusses the importance of post-free content as the cornerstone of building a personal brand and growing an engaged audience. He shares his experience of building a 5 million-person audience in 24 months and provides tips on how to create effective content units that hook, retain, and reward audience attention.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:38) - Post Free Content I

(7:14) - Post Free Content II

(23:57) - Free Goodwill

(36:18) - 7 Lessons From Making Content

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Get access to the free $100M Scaling Roadmap at www.acquisition.com/roadmap

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The Game with Alex Hormozi

Part 4: Post Free Content | $100M Leads Book

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Importance of Posting Free Content

Give Until They Ask

How to Monetize Your Audience

Scaling Your Content Strategy

Lessons and Tips from Making Content

7 Lessons from making content

Strategies to Create Effective Content Units and Hook Your Audience

Give until they ask: A strategy for trust, growth, and customer loyalty

Retaining Audience Attention: Using Lists, Steps, and Stories

Get the Snipd
podcast app

AI-powered
podcast player

Discover
highlights

Save any
moment

Share
& Export

AI-powered
podcast player

Discover
highlights

The Game with Alex Hormozi

Part 4: Post Free Content | $100M Leads Book

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Importance of Posting Free Content

Give Until They Ask

How to Monetize Your Audience

Scaling Your Content Strategy

Lessons and Tips from Making Content

7 Lessons from making content

Strategies to Create Effective Content Units and Hook Your Audience

Give until they ask: A strategy for trust, growth, and customer loyalty

Retaining Audience Attention: Using Lists, Steps, and Stories

Get the Snipdpodcast app

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Discoverhighlights

Save anymoment

Share& Export

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Discoverhighlights

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