

Part 4: Post Free Content | $100M Leads Book
454 snips Aug 19, 2023
Discover the power of creating valuable free content to build a personal brand and engage audiences. Learn how to craft compelling content strategies with storytelling and attention-grabbing headlines. Explore monetization techniques that maintain audience value while scaling your reach. Gain insights into the importance of community support and outreach in entrepreneurship. Hear personal lessons from a journey of audience growth that transformed into a thriving business.
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Learning from Success
- If someone makes more money than you, they're better at business in some way.
- Learn from them instead of dismissing their success.
Audience as an Asset
- Content itself isn't the compounding asset; the audience is.
- While content may disappear, a growing audience is a valuable asset.
Investing in Knowledge
- Alex Hormozi invested $120,000 in influencer consultations to learn about audience growth.
- He discovered the importance of consistent, high-volume posting.