Making Sales Social Podcast LinkedIn Strategies for Sales Success
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Jan 14, 2025 Join Andrew Barbuto, a digital media sales leader and author of "Top Sales Producer", as he shares invaluable LinkedIn strategies for sales professionals. Learn how to conduct thorough prospect research and enhance your social selling techniques on this powerful platform. Discover the secrets behind customer-centric sales strategies that drove $250 million in revenue. Andrew also discusses effective outreach methods, using tools like Sales Navigator, to transform cold prospects into warm leads. Dive into actionable insights to supercharge your sales success!
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Three Pillars of Social Selling
- Making sales social involves social branding, selling, and research.
- These activities build your brand, generate leads, and provide valuable insights.
Building a Strong Sales Foundation
- Become an expert in your company, industry, and customers.
- Identify prospects with big opportunities who fit your ideal customer profile.
Customer-Centric Selling
- Focus on the customer's needs instead of your own sales pitch.
- Ask smart questions and listen actively to understand their unique situation.