
Breaking B2B - B2B Marketing & Demand Generation Podcast
#208 Why Should You Care About Demand Generation? - Adam Holmgren
Jan 24, 2022
38:56
► What does demand generation really mean?
Adam Holmgren is head of Demand Generation @ GetAccept. Adam's
also host of the podcast: Demand Generation Movement
🎧 Have a listen to Adam & Sam as they discuss their experiences & give you incredibly valuable tips, tools and insights that you can utilise, to skyrocket your own sales & biz! - In this episode we cover:
✔ What’s the difference between demand gen and lead gen?
✔ How to implement a demand generation strategy
✔ Should content be gated (behind an email wall) in 2022 and beyond?
✔ Channels to consider for an effective demand gen strategy
ADAM HOLMGREN
LinkedIn: https://www.linkedin.com/in/adam-holmgren/
Web: https://www.getaccept.com/
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