Success Story with Scott D. Clary Lessons - How I Turned Car Brands Into Billion Dollar Buildings | Gil Dezer - Miami's Luxury Real Estate King
Aug 11, 2025
Gil Dezer, a Miami real estate mogul known for transforming luxury car brands like Porsche and Bentley into billion-dollar projects, shares his insights. He discusses his groundbreaking patented car elevator system that allows residents to drive directly to their sky-high garages, enhancing privacy and convenience. Dezer explains how these innovations not only elevate property values but also create lucrative revenue opportunities by maximizing sellable space. His journey highlights the blend of creativity and engineering needed to revolutionize luxury living.
AI Snips
Chapters
Transcript
Episode notes
How Porsche Design Opened The Door
- Gil Dezer opened a deal with Porsche Design to enter real estate because the retail/licensing arm was accessible.
- Volkswagen's takeover forced Porsche Design into the VW group and opened access to Bentley and other brands.
Dealership Elevator Sparked The Concept
- Gil describes his father's Manhattan dealership with multi-story drive-in elevators that inspired the car-elevator idea.
- Customers valued privacy and security of driving directly into a sky garage two steps from their door.
Persist Through Skepticism And Lock IP
- Don't accept 'no' because something is new; educate stakeholders and persist.
- Patent strategic elements to protect your competitive edge and force adoption costs onto imitators.