What Is MetFix? Emily Kaplan on Her New Project With Greg Glassman

Greg Glassman’s new venture, MetFix, has generated monster buzz across the fitness industry, and current and former CrossFit affiliate owners are particularly interested.

So what exactly is MetFix, and how does it compare to Glassman's other major creation, CrossFit?

In this episode of “Run a Profitable Gym,” Two-Brain Business founder Chris Cooper sits down with Glassman’s partner in MetFix, Emily Kaplan, to find out.

Emily provides the project's background and lays out MetFix's focus on combatting chronic disease through diet and exercise.

She explains why the program is designed to complement CrossFit rather than compete with it and offers her perspective on the broader health and fitness landscape.

Chris and Emily also discuss how MetFix approaches coaching and education, and they dig into its affiliate model, which many gym owners want to know more about.

If you are curious about MetFix, tune in to hear insights directly from one of its founders. 

To learn more, visit the MetFix site via the link below. 

Links

MetFix

Gym Owners United

Book a Call  

00:52 - What is MetFix?

17:04 - MetFix certification & affiliates

26:08 - Adherence to nutrition plans

36:47 - Goal of the affiliate program

56:54 - Support for MetFix affiliates