Embracing New Features in Music Streaming Platforms with Mike Warner

Mike Warner is an author, podcaster, and music executive. He wrote the book Work Hard Playlist Hard and is the host of Streamline With Mike Warner podcast. Mike’s experience spans over two decades, with his most recent role as Head of Editorial Marketing Partnerships, North America at Believe. His insights have been shared across various platforms, making him an instrumental figure in the music industry.

In this episode, Mike, a firm believer in the power of diversified platforms, discusses the latest tools and features provided by music streaming platforms. He emphasizes the importance for artists to connect with audiences across various platforms.

Takeaways:

• Discover the latest tools like Amazon Music's HypeCards and Apple Music's Promote, helping artists create custom assets and track engagement.
• Learn about Tidal's collaborative features and the live broadcasting ability, providing artists with unique opportunities to connect with fans.
• Understand the efficacy of gating content and implementing subscription models in building a dedicated fanbase.

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To learn more about Mike Warner, visit his website: https://www.askmikewarner.com/

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