My Amazon Guy 2025 Amazon Breaking News Every Seller Should See
Dec 25, 2025
In 2025, Amazon sellers faced major challenges like account hijacking, highlighted by a staggering $78M case. Tariff chaos loomed large, with advice to hold off key decisions during uncertainty. Insights on manufacturing decisions and the push for reshoring sparked debate, while Amazon's $1.1B refund scandal stirred concerns among vendors. The abrupt exit from Google Shopping raised eyebrows, and changes in tax reporting for China-based sellers could reshape the marketplace. Unraveling these issues provides crucial guidance for navigating the shifting ecommerce landscape.
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High-Value Account Takeover
- Steven Pope recounts a $78M account takeover of Key Babies that remained unresolved for seven days.
- The story highlights how even large, global brands can lose control of Amazon accounts unexpectedly.
De Minimis Loophole Fueled Cheap Imports
- The de minimis loophole let low-value parcels enter the U.S. untaxed and unregulated, flooding the market with cheap imports.
- Eliminating that loophole exposed unsafe goods and gave some foreign sellers an unfair price advantage.
Hold Off On Supply Chain Changes
- Don't rush to move manufacturing or change supply chains amid tariff uncertainty.
- Hold decisions because early movers face higher quotes and risk reversing actions if politics shift quickly.