

Chris Dreyer – From $0 to $13M: The 4 Cs Framework That Fueled His Agency's Growth
Oct 3, 2023
Chris Dreyer, founder of rankings.io, discusses his agency's growth from $0 to $13M using the 4 Cs framework: Capital, Code, Collaboration, and Content. Topics include leveraging automation, revenue per employee, podcasting vs events, hiring tips, and favorite books. His insights offer valuable lessons for agency owners seeking growth and profitability.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Intro
00:00 • 2min
Evolution of Meaning Through a Tattoo and Business Growth Strategies
02:29 • 19min
Acquiring Capital and Leveraging Code for Agency Growth
21:26 • 4min
Agency Utilization of ARAFs and APIs for Audits and Analysis
25:33 • 13min
Discussion on the Power of Podcasts for Content Creation and Authority Building
38:32 • 2min
Exploring Strategies for Podcast Growth and Leveraging Marketing Opportunities
40:05 • 5min
Leverage in Project Management and Service Provider Recommendations
45:26 • 9min
Exploring Content Creation, Relationship Capital, and Niche Focus in Business Growth
54:51 • 3min