Ep 82 | The Oldest, Most Effective Tool For Relationship Building- Storytelling w/ Jonathan Cook

As AI becomes more commonplace, it's your ability to build relationships that will make or break you.

In this episode, Jonathan Cook joins Vendoroo's Chief Evangelist, Pablo Gonzalez, to unpack how the next era of property management won’t be won by those who automate fastest but by those who connect deepest.

Through analogies, archetypes, and genuine insight, they reimagine AI as a relationship amplifier, not a replacement and explore how belief, storytelling, and trust can redefine leadership in the industry.

You’ll learn:

✨ Why “belief” is the most underrated business metric in property management
🤝 How to turn your PM org chart into a “Trust Chart” built around relationships
⚙️ How AI can clear your plate for deeper client conversations
🛡️ The one leadership archetype every modern PM needs on their team

If you’ve ever worried AI would make property management less personal, this conversation will change your mind forever.

🎧 Listen now to get the mindset shift for turning AI into your #1 driver for client trust and retention.

🌟 Stay Connected with Us:

🤝 Connect with Jonathan Cook on LinkedIn
🎙️ Connect with Pablo Gonzalez on LinkedIn
📬Subscribe to Vendoroo's Weekly Newsletter
💼 Follow Vendoroo on LinkedIn
🌐 Visit Vendoroo's Website

Chapters:

00:23 Challenging Industry Dogma
01:04 The AI Perspective Most Property Managers Ignore
03:43 The Fear of Being Called "Marketing Fluff"
04:59 The "AI Will Replace Us" Misconception
07:53 AI's Real Job: Giving You MORE Time for Relationships
11:24 What's Your Business Superpower? (The Gastro Pub Story)
14:37 The Wizard vs. The Bard: Building Your PM Team
19:57 The "Good Cult Leader": The Responsibility of Influence
21:50 The Most Underrated Business Skill
25:14 The "King Maker" Strategy
29:42 The Future PM Org Chart: Ditch the Tasks, Build a "Trust Chart"
39:36 Why Your BDM Needs to Be a "Paladin"