Creator Science

#243: Brock Johnson – How to grow on Instagram in 2025

Feb 18, 2025

Brock Johnson, an Instagram growth coach with nearly 800,000 followers, shares secrets to skyrocketing your presence on the platform. He reveals how he gained 1,000 followers daily and discusses the optimal posting frequency for maximum engagement. Brock dives into the importance of share-worthy content and strategic scheduling, and emphasizes the need for personal well-being amid content creation. He also touches on the potential of Threads for testing new ideas and routes to boost podcast visibility on Instagram. A goldmine of tips for creators!

59:41

Creator website

Episode guests

Brock Johnson

AI Summary

AI Chapters

Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Implementing effective systems and tools like Notion can significantly enhance productivity and creative output for content creators.

Focusing on creating share-worthy content that encourages audience interaction is crucial for increasing visibility and follower numbers on Instagram.

Efficient workflows, such as batching content creation and delegating tasks, enable creators to balance their personal lives while consistently producing quality content.

Deep dives

Building Efficient Systems for Content Creation

Creating content can become increasingly complex as an audience grows, often resulting in creators feeling overwhelmed. To streamline this process, effective systems are essential, and investing in tools like Notion can be transformative. By building a workspace like Creator HQ in Notion, creators can consolidate their data and tasks into one accessible location, which enhances productivity. This approach allowed for the publication of more content and significantly boosted annual revenue, demonstrating the impact of systematic organization on creative output.

Intro

2min

Mastering Instagram Engagement

15min

Collaborating with Video Editors

4min

Maximizing Instagram Growth and the Power of Effective Branding

3min

Mastering Instagram Engagement Strategies

23min

Exploring Threads: A New Frontier for Content Testing

2min

Boosting Podcast Visibility on Instagram

8min

Brock Johnson is an Instagram growth coach with nearly 800,000 followers. Brock has grown his Instagram by 1,000 followers per day, for the last two years. He's helped thousands of people improve their Instagram through one-on-one coaching and his membership, the InstaClub Hub.

In this episode, I ask Brock a lot of my basic questions, like how often to post and whether scheduling has a negative impact, and some more nuanced questions, like how to move people off of Instagram.

Full transcript and show notes

Brock's Website / Instagram / TikTok

***

RECOMMENDED NEXT EPISODE

→ #229: Natasha Willis – $70M from automated Instagram DMs

***

ASK CREATOR SCIENCE

→ Submit your question here

***

WHEN YOU'RE READY

📬 Creator Science Newsletter

🚀 Get CreatorHQ (creator operating system)