Creator Science #243: Brock Johnson – How to grow on Instagram in 2025
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Feb 18, 2025 Brock Johnson, an Instagram growth coach with nearly 800,000 followers, shares secrets to skyrocketing your presence on the platform. He reveals how he gained 1,000 followers daily and discusses the optimal posting frequency for maximum engagement. Brock dives into the importance of share-worthy content and strategic scheduling, and emphasizes the need for personal well-being amid content creation. He also touches on the potential of Threads for testing new ideas and routes to boost podcast visibility on Instagram. A goldmine of tips for creators!
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Content Creation Efficiency
- Batch film content when you look and feel your best, maximizing confident delivery.
- Focus on crafting compelling hooks, then outline key points instead of full scripts.
Overcome Perfectionism
- Overcome perfectionism; your "C" level content is likely better than you think.
- Just post consistently to learn, grow, and eventually create viral hits.
Post Scheduling and Frequency
- Scheduling posts doesn't hurt engagement and offers consistency and flexibility.
- More feed posts correlate with more growth, but prioritize sustainable frequency.