How I AI

How a Brand Strategist Uses AI to Master Systems and Maximize Impact

10 snips
May 14, 2025
In this insightful conversation, Aziza Azimova, founder of AZE Media and a brand strategist, shares her expertise on integrating AI into business systems. She discusses how AI streamlines operations and enhances creativity, without overshadowing the human element. Aziza's experiences managing the famous humanoid robot Sophia offer a unique perspective on robotics in marketing. She emphasizes the importance of building personal AI systems and overcoming challenges in AI adoption, making this dialogue essential for anyone looking to scale their business effectively.
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ANECDOTE

Early AI Adoption Experience

  • Aziza Azimova started experimenting with AI tools like ChatGPT years before it became mainstream.
  • Early adoption helped her grow alongside evolving technology to enhance her business.
ADVICE

Team AI Training Routine

  • Equip every team member with AI tool subscriptions and conduct weekly trainings.
  • This builds efficiency and keeps the team updated on new capabilities.
ADVICE

Layered AI Agent Automation

  • Build workflow automations by layering AI agents for each task step.
  • Keep improving the process by adding steps like data enrichment to boost outreach results.
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