The Game with Alex Hormozi Q&A. Growth Is Just Constraint Removal | Ep 991
25 snips
Jan 14, 2026 Alex Hormozi dives into effective strategies for growing your business. He emphasizes converting CRM into sellable offers and suggests targeting agencies instead of end users. The importance of acquiring talent and companies to solve capability gaps is explored. He discusses how to frame stories to attract higher valuations from investors. Additionally, he tackles issues like fixing team instability in sales operations and the benefits of profit-sharing for leadership. Practical advice for segmenting sales and productizing services rounds out the conversation.
AI Snips
Chapters
Transcript
Episode notes
Spend More To Learn Faster
- Test paid ad campaigns by spending at least 2x your target CAC to get actionable feedback quickly.
- Expect early inefficiency and iterate until you drive CAC down to target.
Use Targeted Case Studies As The Front Door
- Lead with case studies showing small-following coaches who got consistent client results using automation.
- Use a short lead magnet ("we'll show you in seven minutes") and VSL-to-call flow to convert.
Go One Level Up To Channel Demand
- Sell to agencies if direct-to-end-customer marketing is painful because agencies channel demand for you.
- Be ready to serve two customers: the agency and the agency's end clients, increasing operational complexity.