The Freetrail Podcast with Dylan Bowman Emergency Pod: Broken Arrow, ACG, & Trail Running's Largest Prize Purse
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Dec 3, 2025 Brendan Madigan, race director of the Broken Arrow Skyrace and owner of Alpenglow Sports, teams up with Todd Simpson from All Conditions Gear to dive into their exciting new partnership. They discuss the groundbreaking $150K prize purse that aims to elevate pro trail running and draw global talent. The duo highlights plans for inclusivity, such as support for adaptive athletes and family-friendly features. They also explore the importance of fostering a strong community vibe and the role of specialty retailers in trail running's future.
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Preserve The Vibe While Scaling
- Broken Arrow aims to amplify its community-focused vibe while scaling the event responsibly.
- Brendan Madigan says the partnership preserves the race culture while enabling growth and better experiences for all participants.
Why ACG Is Betting On Trail
- Todd Simpson says ACG sees major upside in committing fully to trail running across athletes, events, and product.
- He frames the move as building on decades of work and scaling globally with Nike resources.
Blend Elite Racing With Festival Atmosphere
- Build events that blend elite performance with broad community celebration to maximize impact.
- Todd Simpson recommends preserving both the competitive and festive sides to engage athletes and first-timers alike.