The Game with Alex Hormozi You Need More Volume. Hormozi Hotline. | Ep 957
282 snips
Oct 14, 2025 This time, the conversation dives into optimizing ad performance through effective tracking methods and negotiating affiliate deals for better ad spend. A fitness coach picks up tips for boosting YouTube content and converting viewers, while an SEO expert learns to boost value with compelling offers. Real estate strategies highlight the power of live tours to generate leads, and Alex emphasizes the importance of consistent content before chasing perfection. With actionable insights, everyone is encouraged to take bold steps in scaling their businesses.
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Fix Attribution Before Scaling Ads
- Hook up ad-attribution software and install your pixel to get accurate conversion data.
- Ask affiliate partners to clone a landing page and install your pixel so you can scale ads reliably.
Trade Commission For Ad Budget
- Negotiate to trade part of your affiliate commission for ad spend from the brand.
- Offer to create ads and accept a lower cut so the company fronts the ad budget and you both scale revenue.
Fix Appearance, Content, And CTAs
- Get in shape and improve your content to increase conversion and authority as a fitness coach.
- Directly solicit viewers to DM or book a call and put calendar links in every place you publish content.
