Joshua Jaeger, president of BDK Door Company and a garage door industry expert, shares his transformative journey from working under his father to owning a thriving business. He discusses effective hiring practices, emphasizing clear communication and aligning compensation with performance. Joshua also highlights the necessity of modern software solutions for operational efficiency and the importance of accountability. Additionally, he explores innovative marketing strategies and the role of community support in enhancing business outcomes.
Joshua Jaeger's successful growth of BDK Door Company highlights the significance of learning from past experiences and industry insights.
Investing in employee involvement during the hiring process enhances team dynamics and attracts quality candidates, improving overall business performance.
Deep dives
Joshua's Journey and Company Growth
Joshua's journey in the garage door industry began with 20 years of experience, starting with his father's company. After gaining insights into the trade and management, he purchased B2K Door Company, which had been generating about $900,000 in revenue at the time of the acquisition. With strategic changes and a focus on organization and mentorship, the company saw exceptional growth over the years, reaching $4.8 million in revenue last year and projecting $6 million for the upcoming year. This transformation highlights the importance of learning from previous experiences and others in the industry to drive progress and success.
Effective Hiring Strategies
Finding and vetting good employees is crucial for business development, and Joshua emphasizes the advantages of involving his current team in the hiring process. Initially experiencing luck with his first hires, he recognized that high-performing employees often attract other quality candidates. Joshua's approach involves conducting shop tours during interviews to create a relaxed atmosphere and using a collaborative second interview strategy with existing employees to gauge potential hires effectively. This involvement fosters a sense of team ownership while filtering out candidates who may not be a good fit.
Robust Onboarding and Performance Assessment
Joshua has developed a comprehensive onboarding process for newcomers, varying between inexperienced hires and seasoned technicians. For inexperienced workers, he conducts thorough interviews and evaluations while providing clear performance expectations. For experienced technicians, offering paid trials enables the company to assess skills transparently before extending a formal offer. This structured approach not only establishes defined career paths for employees but also allows for continuous skills development aligned with business growth.
Harnessing Technology for Business Efficiency
Embracing technology has been integral in streamlining operations, especially when transitioning from paper-based systems to software solutions. After a problematic software experience, Joshua carefully adopted Housecall Pro, leading to improved efficiency and centralized data management in his operations. Significant focus is placed on the importance of data cleanliness and effective reporting to measure performance metrics accurately. By developing a dedicated digital strategy and utilizing new marketing features, Joshua aims to boost brand awareness and customer engagement, crucial for achieving revenue targets.
In this episode of the SuperPro Podcast, Roland Ligtenberg interviews Joshua Jaeger, the president of BDK Door Company. Joshua shares his journey in the garage door industry and how he acquired BDK Door Company. He also discusses his strategies for finding and hiring good employees, as well as his approach to onboarding and training. Joshua emphasizes the importance of accountability and the need to invest in learning and development. He also highlights the value of using Housecall Pro's marketing feature and pipeline management to grow his business.
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