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Executing Successful Brand Projects with William Agush
Jun 21, 2022
36:48
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How to Factor External Feedback in to Your Solution
01:00
1.
Introduction
3min
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2.
The Story of Adsonica
2min
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3.
How I Worked With William at ScanSoft
4min
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4.
How to Succeed in a Branding Project
3min
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5.
The Importance of Branding
3min
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6.
The Cost of Strategic Change for a Big Company
4min
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7.
How to Create a Branding Project
4min
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8.
How to Rebrand a Branding Company
3min
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9.
How to Introduce Branding to Your Company
2min
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10.
The Role of External Data and Feedback in the Process
3min
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11.
How to Budget for a Branding Exercise
3min
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12.
The Importance of Feedback in Branding
4min
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