The Logistics of Logistics REPOST: Greenscreens: Benchmarking for Shipper Success with Matt Harding
Discover how technology is revolutionizing the shipping industry in this insightful podcast. Joe Lynch chats with Matt Harding, CTO of Greenscreens.ai, about harnessing the power of dynamic pricing, and data analytics to optimize shipping efficiency. Learn how seasoned shipping managers can leverage benchmark data to make informed decisions, while understanding the risks of underpaying for shipping. Delve into the future of logistics, where AI and accurate data are crucial for navigating market fluctuations. This episode explores the challenges and opportunities shaping the industry, offering valuable insights for anyone interested in the future of shipping.
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About Matt HardingWith over 20 years in supply chain and transportation, Matthew has held key leadership roles across consulting, technology, data analytics, and third-party logistics (3PL). Before joining Greenscreens.ai, he was Senior Vice President of Data Science at Transplace/Uber Freight, overseeing data architecture, supply chain analytics, and logistics engineering. He has also developed trucking market intelligence consortiums and transportation products for shippers and 3PLs. Matthew holds a Bachelor of Industrial Engineering with Honors from Georgia Tech and a Master of Engineering in Logistics from MIT.
About Greenscreens.aiGreenscreens.ai is transforming how the freight industry buys and sells freight through a collaborative and dynamic approach driven by clean data and innovative technology. Leveraging sophisticated machine learning algorithms, we provide market intelligence via an intuitive and integrated platform, empowering users to quickly adjust their freight strategies based on powerful real-time data insights. With two distinct products—one serving shippers and one serving brokers—customers buy and sell with confidence, unveil markets, and build resilience.
Key Takeaways: Greenscreens: Benchmarking for Shipper Success- Role of dynamic rate intelligence and machine learning in increasing broker productivity.
- How technology assists in decision-making and maintains efficiency amidst market changes.
- The impact of machine learning on shippers’ pricing strategies and operational streamlining through APIs.
- Experienced shipping managers’ faster reaction to benchmark data for carrier negotiations.
- The role of market intelligence tools in promoting transparency and preventing deceit in shipper-carrier relationships.
- Future trends in transportation highlighting the growing significance of analytics and intelligent data use.
- Shippers who use Greenscreens gain the following benefits:
- User-friendly Solutions: They prioritize intuitive tools that simplify complex logistics processes.
- Data-Driven Insights: Cutting-edge technology delivers accurate rate predictions and decision support for a competitive edge.
- Collaborative Partnerships: Greenscreens.ai values partnerships, sharing industry expertise to achieve mutual success with clients.
- Seamless Integrations: Their solutions integrate seamlessly with existing systems, minimizing disruption and streamlining operations.
- Customer-Centric Approach: They prioritize customer needs, offering an advisory approach with a focus on each company's specific goals.
(00:00:02) Benchmarking Shipper Success
(00:00:18) Introducing Greenscreens CTO
(00:01:28) Understanding Dynamic Pricing
(00:06:43) Navigating Shippers' Market Challenges
(00:13:19) Path to Freight Tech Leadership
(00:16:17) Advancing Shippers with Greenscreens
(00:22:53) Experience Shapes Logistic Decisions
(00:23:56) Navigating Shipping Rates
(00:32:20) Decoding Transport Cost Drivers
(00:38:24) Risks in Underpaying for Freight
(00:39:32) The Future of Transportation Tech
(00:47:11) Benchmarking in Freight Brokerage
(00:49:07) Innovating in Tough Tech Terrain
(00:52:11) The Pitfalls of AI Data Input
(00:54:33) Engaging Logistics Leaders
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