Should Creators Stop Trading Time for Money? ft. Sara Loretta

Oct 24, 2023

In this podcast, Sara Loretta, an expert in turning knowledge into a course or a productized service, discusses whether creators should stop trading time for money. The episode covers topics such as roadblocks to leveraging expertise, the possibility of making money while you sleep, Sara's internal debate, and the responsibility of fixing everyone's problems and business. It also touches on creating the ideal business setup, balancing product development and audience growth, and finding fulfillment in client success.

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Introduction

00:00 • 2min

Trading Time for Money

01:54 • 24min

The Responsibility of Fixing Everyone's Problems and Business

25:38 • 3min

Creating the Ideal Business Setup and Goals

28:28 • 4min

Balancing Product Development and Audience Growth

32:30 • 2min

Finding Fulfillment in Client Success

34:27 • 18min

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Today we’re talking about whether you should trade time for money.

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You’ve seen the threads, you’ve seen the viral TikToks, you’ve seen the ads on YouTube promising endless riches if you turn your knowledge into a course or a productized service!

And while that sounds nice, it can be a pretty complicated path to actually earn predictable income from a business like that.

So it got me thinking, is trading time for money really that bad?

I decided to chat with my friend Sara Loretta who was struggling with that very question.

Sara is the founder of Systems Club, a full-service creative operations agency that offers fractional consulting services to help streamline and scale small teams. Put more succinctly on her LinkedIn headline: she’s the girl you call when your business needs a beatdown.

By the end of this episode, you’ll learn:

1. The roadblocks that often prevent us from fully leveraging our expertise…
2. Is it possible to trade time for money AND make money while you sleep?
3. Can Sara overcome this internal debate with herself?

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Sara Loretta
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SYSTMS OS - https://systms.club/systms-os-x-notion
Website - https://systms.club
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