Building a Legacy of Ethics in Multifamily Leadership What legacy do you want to leave in the multifamily industry? Let's explore the impact of choosing principles over profits in your business and personal life. In this episode of the Multifamily Collective, we discuss the importance of ethics and integrity in the multifamily sector. Do you want to be remembered for prioritizing profits or principles? Mike emphasizes the significance of embedding non-negotiable ethical practices in your organization, ensuring that your actions reflect a commitment to integrity. By examining real-world examples like Patagonia, he illustrates how steadfast principles can build loyalty and trust. Regularly evaluating your business practices and their outcomes is crucial for maintaining a legacy of good ethics and leadership. If you found this discussion insightful, please like the video and subscribe to our channel for more episodes on multifamily leadership and PropTech innovation. Let's build a community committed to ethical leadership!