354. How to Be Creative

Renowned artist Ai Weiwei, inventor James Dyson, legendary musician Elvis Costello, acclaimed author Jennifer Egan, singer-songwriter Rosanne Cash, renowned trumpeter Wynton Marsalis, and noted illustrator Maira Kalman discuss creativity. Topics include the rise of creativity as a lifestyle movement, defining and measuring creativity, the influence of external factors, establishing expertise, creativity in various fields, and the many facets of creativity.