Social Media for B2B Growth: LinkedIn Strategy for B2B Marketers LinkedIn Algorithm, Automation, AI - Prioritising Customers Over Algorithms
Mastering LinkedIn: Prioritising Customers Over Algorithms. Join us for insights to make your LinkedIn strategy efficient and effective.
In this episode we discuss the importance of focusing on actual customers rather than getting consumed by LinkedIn algorithms, automation, and AI tools. Lastly, we explore AI's potential while highlighting its limitations and the irreplaceable value of human uniqueness.
Key moments in this episode:
00:00 The Modern Business Jungle 00:38 Refocusing on Customers 02:04 Understanding the LinkedIn Algorithm 02:34 Effective Customer Research 07:36 The Pitfalls of Automation 12:34 The Role of AI in Business 15:05 Building a Solid Foundation 16:17 Embrace Tools, Don't Replace Yourself
ABOUT MICHELLE J RAYMOND Michelle J Raymond is an international LinkedIn™️ B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners. Connect with Michelle J Raymond on LinkedIn™️ - https://www.linkedin.com/in/michellejraymond/ B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs. Book a free intro call to learn more - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/ Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond #linkedin #linkedinalgorithm